• Skip to Content
  • Skip to Main Navigation
  • Skip to Search

Indiana University Bloomington Indiana University Bloomington IU Bloomington

Open Search
  • About
  • Newsfeed
  • 20 Under 40
  • Photo Essays
  • Alumni Spotlights
  • Short Films
  • Contact Us
  • Give Now

THE COLLEGE

THE COLLEGE THE COLLEGE
  • Home
  • About
  • Newsfeed
  • 20 Under 40
  • Photo Essays
  • Alumni Spotlights
  • Short Films
  • Search
  • Contact Us
  • Give Now
Alumni Spotlights

From Plato to Profits

Alumnus takes a liberal arts approach to business.

The outside of the New York Stock Exchange
By Raymond Fleischmann | May 2024

Daniel Herz (B.A. ’99, Economics) is a businessman with a philosopher’s soul. For 25 years, he’s worked in investment banking and executive management, but he’s as inclined to discuss Plato and Socrates as he is corporate governance. When you ask Herz a question, he pauses and considers it for a time, and his answers are invariably thoughtful and measured, careful and precise. He’s proud of his success, but unabashed about admitting mistakes that he’s made along the way.

“I can’t think of anybody who hasn’t made wrong decisions,” Herz says. “The problem, though, isn’t making wrong decisions; it’s being unable to pivot from those wrong decisions.”

Now the CEO and founder of WhiteHawk Energy, Herz began his career as an investment analyst. After working his way up the Wall Street ladder, he was recruited to lead corporate development and strategy for Atlas Energy — which in 2011 was acquired by Chevron — and Herz found a likeminded thinker in Atlas’ CEO, Edward Cohen. Cohen, having earned a Ph.D. in classics from Princeton University, is the author of three books about ancient Athens, one of which won the prestigious Herbert Feis Award from the American Historical Association.

Daniel Herz

“My College of Arts and Sciences education allowed me to immediately ask Ed non-business questions related to his academic areas of studies, and he could then teach me some of his expertise,” Herz says. “We would ultimately apply this knowledge derived from thousands of years ago, whether relative to finance and banking, or to how people interact—or just getting to the very essence of a given issue through critical thinking, questioning, and analysis.”

That approach proved fruitful, to say the least. Herz has arranged the purchase and sale of more than $20 billion worth of companies throughout his career and, at various times, has managed more than 1,500 employees and 2,000 contractors.

The problem isn’t making wrong decisions; it’s being unable to pivot from those wrong decisions.

For Herz, his background in the arts and sciences isn’t secondary to his success in business; it’s foundational. While earning his degree in economics from IU, he took classes in psychology, sociology, and English, and he’s quick to cite them all in discussing his career.

“There’s been times in my work where I’ve spent more than half my time on legal agreements,” Herz says. “Whether it’s mergers, partnership agreements, articles of incorporation—that’s where a liberal arts education is so beneficial.”

Herz cites the College’s influence on his management skills, as well.

“Within the College of Indiana University, I learned to study the nature of people and how to get to the essence of what was driving individuals,” he says. “This became one of the key components to our, and my, success. I realized, if I can understand how to motivate employees to become the best professional version of themselves, the power that we can unleash will be unstoppable. And that is exactly what happened.”

When it comes to advice for current students and young entrepreneurs, Herz talks a lot about focus, commitment, and drive. But more than anything, he talks about doing work that makes you happy.

“Find what you love to do,” he says. “That’s the biggest thing. I hear a lot of people say, ‘I want to make money,’ but it’s going to be hard if your only goal is to make money. We spend so much time working, and it’s just painful if you don’t love it. Find your purpose and then put on your blinders and go do it and become the absolute best you can be.”

Related articles

Rising to the Challenge
Software Meets Science
Diplomacy at Home


Raymond Fleischmann

Raymond Fleischmann is director of advancement communications for the College of Arts and Sciences and serves as the primary editor for The College magazine. He holds a B.A. in English and the Individualized Major Program from Indiana University, and an M.F.A. in creative writing from Ohio State University. His first novel, How Quickly She Disappears, was published by Penguin Random House in January 2020, and his short fiction has been published in The Iowa Review, Cimarron Review, The Pinch, River Styx, and Los Angeles Review, among many others. Reach him at rfleisch@indiana.edu or through his website raymondfleischmann.com.

THE COLLEGE social media channels

  • Twitter
  • Facebook
  • Instagram
  • YouTube
  • LinkedIn

Indiana University

Accessibility | College Scorecard | Privacy Notice | Copyright © 2025 The Trustees of Indiana University